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Upgrade to Version 7

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.NET MAUI

Getting Started

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Upgrade to Version 4

Roku

Getting Started

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Unity

Upload Frequency

Getting Started

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Initialize the SDK

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Xbox

Getting Started

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Web

Initialization

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Application State and Session Management

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Upgrade to Version 3 of the SDK

Alexa

Media SDKs

Android

iOS

Web

Quickstart
Android

Overview

Step 1. Create an input

Step 2. Verify your input

Step 3. Set up your output

Step 4. Create a connection

Step 5. Verify your connection

Step 6. Track events

Step 7. Track user data

Step 8. Create a data plan

Step 9. Test your local app

HTTP Quick Start

Step 1. Create an input

Step 2. Create an output

Step 3. Verify output

iOS Quick Start

Overview

Step 1. Create an input

Step 2. Verify your input

Step 3. Set up your output

Step 4. Create a connection

Step 5. Verify your connection

Step 6. Track events

Step 7. Track user data

Step 8. Create a data plan

Java Quick Start

Step 1. Create an input

Step 2. Create an output

Step 3. Verify output

Node Quick Start

Step 1. Create an input

Step 2. Create an output

Step 3. Verify output

Python Quick Start

Step 1. Create an input

Step 2. Create an output

Step 3. Verify output

Web

Overview

Step 1. Create an input

Step 2. Verify your input

Step 3. Set up your output

Step 4. Create a connection

Step 5. Verify your connection

Step 6. Track events

Step 7. Track user data

Step 8. Create a data plan

Server SDKs

Node SDK

Go SDK

Python SDK

Ruby SDK

Java SDK

Tools

mParticle Command Line Interface

Smartype

Linting Tools

API Credential Management

The Developer's Guided Journey to mParticle

Guides
Platform Overview

Introduction

Navigating mParticle

The Overview Map

Getting Started

Create an Input

Start capturing data

Connect an Event Output

Create an Audience

Connect an Audience Output

Transform and Enhance Your Data

mParticle Agent

Overview

Explore Your Data

Build Audiences

Create Predictions

Data and Privacy

mParticle Agent FAQ

Oversight

System Alerts

Observability

Observability Overview

Observability User Guide

Observability Troubleshooting Examples

Observability Span Glossary

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Data Subject Requests

Consent Filters

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Data Platform

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Setup

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Feeds

Import Data with CSV Files

Import Data with CSV Files

CSV File Reference

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Live Stream

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Event Forwarding

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Data Retention

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Blocked Data Backfill Guide

Data Warehouse
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Connections

Connections Overview

Google BigQuery

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Amazon Redshift

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Data Models Overview

Create a User Data Model

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Warehouse Sync

Warehouse Sync User Guide

Historical Data and Warehouse Sync

Customer 360

Overview

User Profiles

Overview

User Profiles

Identity Dashboard

Identity Resolution Log

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Calculated Attributes

Calculated Attributes Overview

Using Calculated Attributes

Create with AI Assistance

Calculated Attributes Reference

Predictions

Predictions Overview

What's Changed in the New Predictions UI

View and Manage Predictions

Predict Future Behavior

Future Behavior Predictions Overview

Create Future Behavior Prediction

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Create an Audience with Future Behavior Predictions

Next Best Action

Next Best Action Overview

Create a Next Best Action Prediction

Manage Next Best Actions

Create an Audience with Next Best Actions

Find Similar Customers

Similar Customer Predictions Overview

Create Similar Customer Prediction

Manage Similar Customer Predictions

Build an Audience with Similar Customer Predictions

IDSync

IDSync Overview

Use Cases for IDSync

Components of IDSync

Store and Organize User Data

Identify Users

Default IDSync Configuration

Profile Conversion Strategy

Profile Link Strategy

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Best Match Strategy

Aliasing

Analytics

Introduction

Core Analytics (Beta)

Analytics Free Trial

Setup

Sync and Activate Analytics User Segments in mParticle

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Welcome Page Announcements

Settings

Project Settings

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Event Properties

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UTM Guide

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Analyses Introduction

Segmentation: Basics

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For Clauses

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Assisted Analysis

Properties Explorer

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Cumulative vs. Non-Cumulative Analysis in Segmentation

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Save Your Segmentation Analysis

Export Results in Segmentation

Explore Users from Segmentation

Funnels: Basics

Getting Started with Funnels

Group By Settings

Conversion Window

Tracking Properties

Date Range and Time Settings

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Interpreting a Funnel Analysis

Funnels: Advanced

Group By

Filters

Conversion over Time

Conversion Order

Trends

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Multi-path Funnels

Analyze as Cohort from Funnel

Save a Funnel Analysis

Explore Users from a Funnel

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Cohorts

Getting Started with Cohorts

Analysis Modes

Save a Cohort Analysis

Export Results

Explore Users

Saved Analyses

Manage Analyses in Dashboards

Journeys

Getting Started

Event Menu

Visualization

Ending Event

Save a Journey Analysis

Users

Getting Started

User Activity Timelines

Time Settings

Export Results

Save A User Analysis

Query Builder

Data Dictionary

Query Builder Overview

Modify Filters With And/Or Clauses

Query-time Sampling

Query Notes

Filter Where Clauses

Event vs. User Properties

Group By Clauses

Annotations

Cross-tool Compatibility

Apply All for Filter Where Clauses

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User Attributes at Event Time

Understanding the Screen View Event

User Aliasing

Dashboards

Dashboards––Getting Started

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Optimize User Flow with A/B Testing

APIs

User Segments Export API

Dashboard Filter API

Analytics (Deprecated)
Identity Providers

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Setup Examples

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BigQuery Firebase Schema

BigQuery (Define Your Own Schema)

GCP BigQuery Export

Snowflake (Snowplow Schema)

Snowplow Schema Overview

Snowflake (Define Your Own Schema)

APIs

Dashboard Filter API (Deprecated)

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SDKs

SDKs Introduction

React Native

iOS

Android

Java

JavaScript

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Object API

Developer Basics

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Audiences

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Create an Audience

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Inclusive & Exclusive Audiences Overview

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Predictive Audiences Overview

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Composable Audiences Overview

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Settings
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Integrations
24i

Event

Aarki

Audience

ABTasty

Audience

Actable

Feed

AdChemix

Event

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Event

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Audience

Adjust

Event

Feed

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Server-to-Server Events

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Audience

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Audience

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Event

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Audience

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Feed

AgilOne

Event

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Feed

Event

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Event

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Event

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Event

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Event

Audience

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Event

Amazon S3

Audience

Event

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Data Warehouse

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Event

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Audience

Amplitude

Event

Forwarding Data Subject Requests

Analytics

Audience

Forwarding Data Subject Requests

Event

Ampush

Audience

Event

Anodot

Event

AppLovin

Audience

Event

Antavo

Feed

AppsFlyer

Event

Feed

Forwarding Data Subject Requests

Apptentive

Event

Apptimize

Event

Attentive

Event

Feed

Awin

Event

Microsoft Azure Blob Storage

Event

Batch

Audience

Event

Bidease

Audience

Bluecore

Event

Bing Ads

Event

Bluedot

Feed

Branch

Event

Forwarding Data Subject Requests

Feed

Blueshift

Event

Feed

Forwarding Data Subject Requests

Bugsnag

Event

Branch S2S Event

Event

Braze

Forwarding Data Subject Requests

Audience

Feed

Event

Button

Audience

Event

Census

Feed

Cadent

Audience

CleverTap

Audience

Event

Feed

comScore

Event

Conversant

Event

Cordial

Feed

Audience

Cortex

Event

Forwarding Data Subject Requests

Feed

Criteo

Audience

Event

Custom Feed

Custom Feed

CustomerGlu

Feed

Event

Crossing Minds

Event

Databricks

Data Warehouse

Customer.io

Audience

Feed

Event

Datadog

Event

Didomi

Event

Dynamic Yield

Audience

Event

Eagle Eye

Audience

Emarsys

Audience

Edge226

Audience

Epsilon

Event

Everflow

Audience

Facebook

Audience

Event

Google Analytics for Firebase

Event

Facebook Offline Conversions

Event

Flurry

Event

Foursquare

Audience

Feed

Flybits

Event

ForeSee

Event

FreeWheel Data Suite

Audience

Friendbuy

Event

Google Ad Manager

Audience

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Event

Audience

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Event

Google BigQuery

Audience

Data Warehouse

Google Analytics 4

Event

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Event

Audience

Google Marketing Platform

Audience

Cookie Sync

Event

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Event

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Event

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Event

Heap

Event

Google Tag Manager

Event

Herow

Feed

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Feed

Hyperlocology

Event

Ibotta

Event

ID5

Kit

InMarket

Audience

Insider

Audience

Event

Feed

Impact

Event

InMobi

Audience

Event

Inspectlet

Event

Intercom

Event

iPost

Feed

Audience

Iterable

Audience

Event

Feed

ironSource

Audience

Jampp

Audience

Event

Kafka

Event

Kayzen

Audience

Event

Klaviyo

Audience

Event

Kissmetrics

Event

Kochava

Feed

Event

Forwarding Data Subject Requests

Kubit

Event

LaunchDarkly

Feed

LifeStreet

Audience

LinkedIn

Audience

LinkedIn Conversions API Integration

Leanplum

Audience

Event

Feed

Liftoff

Audience

Event

LiveLike

Event

Liveramp

Audience

MadHive

Audience

Localytics

Event

mAdme Technologies

Event

Marigold

Audience

Mailchimp

Audience

Event

Feed

Mautic

Audience

Event

MediaMath

Audience

Mediasmart

Audience

Microsoft Azure Event Hubs

Event

Microsoft Ads

Microsoft Ads Audience Integration

Mixpanel

Audience

Event

Forwarding Data Subject Requests

Mixpanel Cohort Feed Integration

Mintegral

Audience

MoEngage

Audience

Feed

Event

Moloco

Audience

Event

Monetate

Event

Movable Ink

Event

Movable Ink - V2

Event

Multiplied

Event

myTarget

Event

Audience

Nami ML

Feed

Nanigans

Event

Narrative

Audience

Event

Feed

NCR Aloha

Event

Neura

Event

OneTrust

Event

OpenAI

Event

Optimizely

Audience

Event

Oracle BlueKai

Event

Oracle Responsys

Audience

Event

Paytronix

Feed

Personify XP

Event

PieEye

Inbound Data Subject Requests

Persona.ly

Audience

Pilgrim

Feed

Event

Pinterest

Audience

Event

Postie

Audience

Event

Plarin

Event

Punchh

Audience

Event

Feed

Primer

Event

Pushwoosh

Audience

Event

Qualtrics

Event

Quantcast

Event

Apteligent

Event

Radar

Event

Feed

Regal

Event

Reveal Mobile

Event

Remerge

Event

Audience

Retina AI

Event

Feed

RevenueCat

Feed

Rokt

Audience

Rokt Thanks and Pay+

Event

RTB House

Audience

Event

Sailthru

Audience

Event

Salesforce Email

Audience

Event

Feed

Salesforce Mobile Push

Event

Salesforce Sales and Service Cloud

Feed

Event

Samba TV

Audience

Event

Reddit

Audience

Event

Scalarr

Event

SendGrid

Audience

Feed

SFTP

Audience

ShareThis

Audience

Feed

Shopify

Custom Pixel

Feed

SessionM

Feed

Event

SimpleReach

Event

Singular

Event

Feed

Skyhook

Event

Slack

Event

Smadex

Audience

Singular-DEPRECATED

Event

SmarterHQ

Event

Snapchat

Audience

Event

Snowflake

Data Warehouse

Audience

Snapchat Conversions

Event

Snowplow

Event

Split

Event

Feed

Splunk MINT

Event

Spotify

Event

StartApp

Audience

Sprig

Audience

Event

Swrve

Event

Feed

Statsig

Event

Feed

Stormly

Audience

Event

Talon.One

Event

Audience

Feed

Loyalty Feed

Tapad

Audience

Tapjoy

Audience

Taplytics

Event

Teak

Audience

Taptica

Audience

The Trade Desk

Audience

Cookie Sync

Event

Ticketure

Feed

Treasure Data

Audience

Event

TikTok Event

Audience

Audience (Deprecated)

Audience Migration

Event

Triton Digital

Audience

TUNE

Event

Twitter

Audience

Event

Valid

Event

Vkontakte

Audience

Vibe

Audience

Voucherify

Audience

Event

Webhook

Event

Vungle

Audience

Webtrends

Event

Xandr

Audience

Cookie Sync

White Label Loyalty

Event

X

Event

Wootric

Event

Yahoo (formerly Verizon Media)

Audience

Cookie Sync

Yotpo

Feed

YouAppi

Audience

Z2A Digital

Audience

Event

Zendesk

Event

Feed

Rakuten

Event

Cordova Plugin

The mParticle plugin allows you to access the mParticle APIs from your app built with Cordova.

Installation

cordova plugin add @mparticle/cordova-sdk@5

Version 5 of the plugin requires Cordova CLI 12 or later. On iOS, it also requires cordova-ios 8 or later and an iOS deployment target of 15.0 or later. Projects on cordova-ios 7 or earlier need version 4.x of the plugin: see Staying on CocoaPods. To use version 5 in a project that already has an iOS platform on cordova-ios 7 or earlier, run cordova platform rm ios before you add the plugin, then follow the iOS steps below.

The plugin installs the mParticle Apple SDK (the mparticle-apple-sdk Swift package, 9.3.0 up to, not including, 10.0.0) on iOS and com.mparticle:android-core (6.0.0) on Android automatically.

Grab your mParticle key and secret from your app’s dashboard.

iOS

The plugin and the mParticle SDK are Swift packages, which cordova-ios 8 adds to the Xcode project for you. The mParticle plugins don’t use CocoaPods. Don’t add any mParticle or Rokt pods or Swift packages yourself: a second copy of the SDK builds, then fails at runtime.

Set the deployment target to iOS 15 or later in config.xml, before you add the iOS platform. cordova-ios 8.1.1 and earlier apply it to the plugins’ Swift packages only when the platform is added.

<platform name="ios">
    <preference name="deployment-target" value="15.0" />
</platform>
cordova platform add ios@8

The mParticle SDK is initialized by calling the start(with:) method within the application(_:didFinishLaunchingWithOptions:) delegate call. Preferably the location of the initialization method call should be one of the last statements in application(_:didFinishLaunchingWithOptions:). The start(with:) method requires an options argument containing your key and secret and an initial Identity request.

Note that it is imperative for the SDK to be initialized in the application(_:didFinishLaunchingWithOptions:) method. Other parts of the SDK rely on the UIApplicationDidBecomeActiveNotification notification to function properly. Failing to start the SDK as indicated will impair it. Also, please do not use GCD’s dispatch_async to start the SDK.

cordova-ios 8 generates platforms/ios/App/AppDelegate.swift. Add the start-up code to it. Cordova regenerates platforms/, so keep your copy outside it and copy it in with an after_prepare hook, as the example app does with its hook and AppDelegate.swift. This reapplies your changes before each build or run. Cordova runs only hooks declared in config.xml, so register yours:

<hook type="after_prepare" src="hooks/after_prepare/010_copy_platform_specific_files.js" />
import UIKit
import mParticle_Apple_SDK

@main
#if compiler(>=6.1)
@objc @implementation
#else
@_objcImplementation
#endif
extension AppDelegate {
    open override func application(_ application: UIApplication, didFinishLaunchingWithOptions launchOptions: [UIApplication.LaunchOptionsKey: Any]? = nil) -> Bool {
        let mParticleOptions = MParticleOptions(key: "<<<App Key Here>>>", secret: "<<<App Secret Here>>>")

        // Optional - see the Identity page for more information on building this object
        let request = MPIdentityApiRequest.withEmptyUser()
        request.email = "email@example.com"
        mParticleOptions.identifyRequest = request
        mParticleOptions.onIdentifyComplete = { (apiResult, error) in
            NSLog("Identify complete. userId = %@ error = %@", apiResult?.user.userId.stringValue ?? "Null User ID", error?.localizedDescription ?? "No Error Available")
        }

        // Start the SDK
        MParticle.sharedInstance().start(with: mParticleOptions)

        return super.application(application, didFinishLaunchingWithOptions: launchOptions)
    }

    // Keep the rest of the generated AppDelegate, such as application(_:configurationForConnecting:options:).
}

Please see Identity for more information on supplying an MPIdentityApiRequest object during SDK initialization.

Other mParticle kits: cordova-ios 8 links only the Swift packages that plugins declare. To add another kit, wrap its Swift package in a small local plugin: see Other mParticle kits.

Upgrading from 4.x: version 5 takes the iOS SDKs from Swift Package Manager instead of CocoaPods, and needs cordova-ios 8. See Upgrade to Version 5.

Android

  1. Get your mParticle key and secret from your workspace’s dashboard and construct an MParticleOptions object.
  2. Call start from the onCreate method of your app’s Application class. It’s crucial that the SDK be started here for proper session management. If you don’t already have an Application class, create it and then specify its fully-qualified name in the <application> tag of your app’s AndroidManifest.xml.
package com.example.myapp;

import android.app.Application;
import com.mparticle.MParticle;
import com.mparticle.MParticleOptions;
import com.mparticle.identity.IdentityApiRequest;

public class MyApplication extends Application {
    @Override
    public void onCreate() {
        super.onCreate();

        // Optional - see the Identity page for more information on building this object
        IdentityApiRequest identifyRequest = IdentityApiRequest.withEmptyUser().build();

        MParticleOptions options = MParticleOptions.builder(this)
            .credentials("REPLACE ME WITH KEY", "REPLACE ME WITH SECRET")
            .logLevel(MParticle.LogLevel.VERBOSE)
            .identify(identifyRequest)
            .build();

        MParticle.start(options);
    }
}

Warning: It’s generally not a good idea to log events in your Application.onCreate(). Android may instantiate your Application class for a lot of reasons, in the background, while the user isn’t even using their device.

Usage

Events

Logging events

mparticle.logEvent('Test event', mparticle.EventType.Other, { 'Test key': 'Test value' })

Logging commerce events:

var product = new mparticle.Product('Test product for cart', 1234, 19.99)
var transactionAttributes = new mparticle.TransactionAttributes('Test transaction id')
var event = mparticle.CommerceEvent.createProductActionEvent(mparticle.ProductActionType.AddToCart, [product], transactionAttributes)

mparticle.logCommerceEvent(event)
var promotion = new mparticle.Promotion('Test promotion id', 'Test promotion name', 'Test creative', 'Test position')
var event = mparticle.CommerceEvent.createPromotionEvent(mparticle.PromotionActionType.View, [promotion])

mparticle.logCommerceEvent(event)
var product = new mparticle.Product('Test viewed product', 5678, 29.99)
var impression = new mparticle.Impression('Test impression list name', [product])
var event = mparticle.CommerceEvent.createImpressionEvent([impression])

mparticle.logCommerceEvent(event)

Logging screen events:

mparticle.logScreenEvent('Test screen', { 'Test key': 'Test value' })

Exclude App and Commerce Events from mParticle Server Upload

If you have a high-volume event that you would like to forward to kits but exclude from uploading to mParticle, set a boolean flag per event.

By default, all events upload to the mParticle server unless explicitly set not to.

// Event
var event = new mparticle.Event()
    .setName('Test event')
    .setType(mparticle.EventType.Other)
    .setInfo({ 'Test key': 'Test value' })
    .setShouldUploadEvent(false) // Set false to prevent uploading, true or omit to upload
mparticle.logMPEvent(event)

// Commerce Event
var product = new mparticle.Product('Test product for cart', 1234, 19.99)
var transactionAttributes = new mparticle.TransactionAttributes('Test transaction id')
var commerceEvent = mparticle.CommerceEvent.createProductActionEvent(mparticle.ProductActionType.AddToCart, [product], transactionAttributes)
commerceEvent.setShouldUploadEvent(false) // Set false to prevent uploading, true or omit to upload
mparticle.logCommerceEvent(commerceEvent)

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    Last Updated: October 29, 2026